UK Online Gift Retailer: Sales Performance, Dec 2009 to Dec 2011

Source: UCI Online Retail II (CC BY 4.0). Cleaned in Python, modelled as a star schema in DuckDB, queried with SQL.

£18.93m
Net revenue
39,383
Orders
5,851
Customers
£490
Avg order value
1.9%
Cancelled (% of gross)
13.3%
Guest checkout revenue